Module 03

Designing the Monthly Drop

Never face a blank page in week one

Build a twelve-month theme calendar so you never face a blank page in week one of a shipping month.

5 lessons · 71 min read

0 of 5 lessons · 0% complete

What you finish with

A full year of themes sketched, with three months designed and print-ready.

03.1
The twelve-month theme calendar
Seasonal anchors, evergreen fillers and one wildcard month for fun.
17 min read
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03.2
Sheet anatomy
How many stickers, what sizes, and the mix of hero pieces to tiny fillers.
14 min read
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03.3
Designing in batches
Work a quarter at a time so illustration never collides with packing week.
16 min read
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03.4
Colour palettes that print true
Building palettes that survive your printer and still look like your brand.
13 min read
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03.5
Reusing art without repeating yourself
Motif libraries, recolours and variants that feel fresh to subscribers.
11 min read
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