Module 02

Pricing & Profit Math

Know your margin before you take a single payment

Cost per envelope, postage weight bands, and the exact margin you need so a full club doesn't quietly lose money.

6 lessons · 77 min read

0 of 6 lessons · 0% complete

What you finish with

A priced tier with a proven per-envelope margin, stress-tested at 50 and 300 members.

02.1
Cost per envelope, line by line
Vinyl, laminate, ink, packaging, mailer, postage, fees and the bits everyone forgets.
18 min read
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02.2
Postage weight bands
How one extra card can push you into a new band and eat your whole margin.
13 min read
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02.3
Tiers: one, two or three?
When a second tier grows revenue and when it just doubles your packing day.
10 min read
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02.4
Annual plans and prepay
Using prepaid annual members to fund your print runs upfront.
12 min read
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02.5
Break-even and capacity
Find the member count where the club pays you properly — and where it breaks you.
15 min read
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02.6
Raising prices later
Grandfathering, notice periods and the wording that keeps members calm.
9 min read
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